
Thursday, July 24, 2008
Egnyte - Continuous backup and on demand file management

Twiffid - A new service to read your friends blogs

Just released, Twiffid, check out http://www.twiffid.com if you want to read in your browser what your friends blog about. The interesting new twist to this service is that it is not a blog aggregator or reader based on your own blog links or RSS subscriptions but it is auto extracting from your Twitter followers profile what they blog post.
Contact me at http://www.lidforss.com/contactus.aspx for help in analyzing your business needs.
Wednesday, July 23, 2008
TouchMe - Running with the trend for touch screens

TouchMe is a Swedish startup company jumping on the bandwagon of the more and more popular conception of touch screens. Touch screens are nothing new, I think though that all the attention Apple brought to consumers and businesses with th multi-touch screen on the iPhone has created a renewed interest for "thinking" multi-touch. TouchMe as a company is addressing this with a solution for making store windows and displays live and interactive. This together with an active connection to logistics and supply chain side side of the business creates an interesting package for stores and chain stores to become more dynamic in their presentations and ads.
Contact me at http://www.lidforss.com/contactus.aspx for help in analyzing your business needs.
TableFinder - A different twist to mobile location use and restaurants

Tablefinder provides a community approach to user for finding relevant restaurant information and a software solution for restaurants to participate allowing you as a consumer to book a table in a restaurant from your mobile phone. This service is gradually being rolled out now and is available for a number of restaurants in different places in Europe as well as in New York. Try it out, the service is in beta right now.
Contact me at http://www.lidforss.com/contactus.aspx for help in analyzing your business needs.
Secureon - Better licensing for your open source on demand software
Secureon is a Swedish startup focuing on how to better provide needed flexibility for customer to control the licensing of on demand hosted software services (SaaS). I like the fact that one key reason for the growth and popularity of SaaS is the dynamic scalability that can easily follow the need from a business as it grows or scales back. The licensing support has not followed fully that approach today which is something Secureon is addressing.Contact me at http://www.lidforss.com/contactus.aspx for help in analyzing your business needs.
Do you want to zoom and pan your position on your mobile phone?

Save Google Adwords dollars by using CPM instead of PPC

Here's a summer tip based on notes I took during a presentation. I hope I have correctly interpreted the information. In any case, you are welcome to comment whether something is wrong or you have better information.
Most company marketing people think about Google Adwords and pay-per-click advertising (PPC) however, using cost per thousand impressions (CPM) can be a more effective way of using Adwords in particular if you have a small marketing budget. And yes, I don't think you can expect the value of a 24 ore Swedish stamp will get you anywhere with a marketing campaign but let's look at an example.
Adwords - Site bids (CPM) vs. pay-per-click (PPC)
Two important things to remember with;
- Site bids or cost per thousand impression (CPM), your landing page is not that important
- Pay-per-click (PPC), your landing page is important, you have to design with right keywords
Example to compare cost for advertising:
You pay for 1000 impressions $0.50 per impression, if you have 10 clicks you still pay $0.50.
Continue example using $0.50 CPM average cost, with a click through rate (CTR) of 0.5% to 2-3% CTR (very good)
you can calculate the number of clicks;
1000 impressions x 0.5% = 5 clicks and with $0.50 CPM cost you will get
5/$0.50 = $0.10 cost per click
With a small marketing budget, you get more for less using site bids instead of pay-per-click advertising even though the CTR rate is lower because the conversion rate is higher.
A tip is, remove web sites with a CTR rate of less than 0.1% (not worth using Adwords sitebids on).
Contact me for sales and marketing services, http://www.lidforss.com/contactus.aspx
Intertex - make my small business multimedia enabled

Tuesday, July 22, 2008
Voolife - Multimedia Twitter in Swedish

This is my Voolife page. Voolife is like a Swedish Twitter. Voolife has a pretty clean interface and does access to Twitter and Jaiku. Voolife does have interesting features for mobile users such as support for pictures and videoclips as well as geo-tagging of your info. This is another service that specifically is thinking about and using location based info to provide something different than Twitter.
Mikons - Make and market your own ikons with social networking
This is another example of a webservices Texas-based, startup company that is using the power of social networking for marketing purposes. Mikons is a handy little service where you can create logos, your own ikons for whatever purpose, use, market and order your own T-shirt, buttons... I created quickly a sample of a T-shirt with my own logo. Not bad for a couple of minutes work. Once you are happy with the result, you order your T-shirts. See, example below at http://www.mikons.com/people/tlidforss/ The editor is easy to use for cartoons and your own little set of icons you can use for animation.

Sunday, July 20, 2008
Earth calling moon tonight

Bipbip - mobile shopping roadrunner style?

The Riga, Latvia based startup company bipbip must be preparing for the launch. I got an invitation from Lars Larsen at Bipbip to test their service awhile ago. I noticed though that I am probably not the best person testing such a service not being a very active consumer (too difficult for me to define my shopping habits). The service is based on a patented idea for location based marketing using a "wishlist" style approach matched with your shopping interests and habits. You get proposed matches on your mobile phone to decide where to get your stuff from. It will be interesting to see how this new service will work out from a consumer point of view. The service will be rolled out from Scandinavia.
Contact me for startup company qeustions, see http://www.lidforss.com
Saturday, July 19, 2008
Picasa slideshow - Sweden National Day
Friday, July 18, 2008
Toluu - I have got my blog aggregator to do social networking

Thursday, July 17, 2008
The nimble "Buzz" is getting louder


The Zen of Creativity in the high-tech world
Tuesday, July 15, 2008
Telecom Benelux 2008 Business Event Sep 16-18
The Swedish Trade Council is arranging an interest business opportunity for companies interested in getting to know hot products and services from telecom and communications software companies. The event will be held in association with Ericsson and key Telecom Operators in Belgium and the Netherlands. If you are going to be available in the Hague, Rijen and Brussels area at this time, I would recommend you check this event out. See agenda details at:http://www.swedishtrade.se/tbo2008/?objectID=9169
The companies presenting will be;
Appello is a small company that has been around for 5 years, based in Gothenburg with very interested knowledge going across GPS information, navigation, mapping and end user devices in particular mobile ones used in autos. The company has also launched white label solutions for service providers. Appello is in Gothenburg, Sweden.
Arkivator is not a new startup company, started already in 1940 but is a high-tech focused complete solutions supplier of development through manufacturing including test and assembly. Arkivator has a focus on wireless peer to peer radiolinksystems. Arkivator is in Falkoping, Sweden.
Aurora Innovation is with its TeleQ contact call center system, offering a smarter solution with callback times given instead of just having people waiting. Aurora is also offering the CallControl mobile solution, se older post on this blogsite. Aurora is a startup company in Uppsala, Sweden.
Dub Tools is a small startup focusing on mobile media content delivery services. Dub Tools is in Stockholm, Sweden.
Emerson Network Power is an established company. The power energy systems area in Sweden provides smart energy solutions for communications service providers. They are in Stockholm, Sweden.
Intertex is an established company in Sundbyberg (just outside Stockholm), Sweden focusing on next generation broadband access products such as SIP and IMS compliant feature rich ADSL modems and personal gateway products.
IS Tools is an established company in Stockholm providing complete ECM solutions.
Mobile Arts is a Stockholm based company providing SMSC as well as very interesting voice SMS service solutions.
PacketFront is a Stockholm based company providing complete solutions for FTTH services.
Procera Networks is a Silicon Valley headquartered company with R&D head office in Varberg, Sweden providing state of the art high-end DPI (Deep Packet Inspection) products for the demands on multi-media IP networks.
SmartTrust is a Stockholm, Sweden based company known for many years for their intelligent SIM card and mobile device management products and solutions.
TeamQuest is a Gothenburg, Sweden based company specializing in capacity management software in the IT services optimization area very useful for any telecom operator facing mixed and dynamic traffic demands from their users.
TelecomCity is a business services organization in Karlskrona, Sweden. TelecomCity is going to showcase mobile business services solutions.
Transmode is optical network solutions company in Stockholm, Sweden with products based on WDM technologies.
Webconnect Europe is a Stockholm, Sweden based company known for radio analyzing tools used in particular in 3G networks.
Webforum Europe is a Solna, Sweden based company focusing on easy to use ECM tools and services as hosted services including collaboration.
Sunday, July 13, 2008
Twingly - Blog search and linkback service

A 75 year old tip - Make a deal before you do the deal

Here's an interesting story from an old Swedish magazine from 1933 about Kronblom and his adventures. For those of you that do not read Swedish, Kronblom gets out of bed, goes to the grocery dealer in town, negotiates best price for the skin of a fox, closes the deal and then leaves with the comment, "Now I just have to go out and shoot a fox". A true entrepreneur!
Have a great Sunday, /Thomas
PS. Click on image to read the story
Saturday, July 12, 2008
Quick animation of how BloggKoll.com is working
BloggKoll - Like Twellow for blogs with a FriendFeed twist

Callcontrol - a new handy mobile personal call control service

Friday, July 11, 2008
Zipi your contacts in Outlook

Wednesday, July 09, 2008
Start Me Up Sweden - The Shape of Swedish Startups

Now when summer is here and the second half of 2008 is starting, this is a good time to take the pulse on new startups and what they are upto. A new series of blogposts will appear shortly. Please feel free to contact me for further details or help contacting Swedish startups.
See, http://www.lidforss.com for contact information.
Tuesday, June 17, 2008
Mobile Mail for Everyone, One click mobile international calling

Rebtel's CEO, Hjalmar Winbladh presented Rebtel's service for making mobile international calls using local phone numbers. You can add your friends phone number, get a local number and call your friend. You pay a small fee per minut and as an option if your friend is within one of the 48 countries supported and your friend also get a local phone number, you don't pay Rebtel anything for the call. Rebtel's service is similar to the UK based, Hype but is easier to use with its two call method choices and it does not "piggy-back" on Skype.Wednesday, June 11, 2008
Squace Launch - The MyStuff way for Mobile Phones

Mobile Monday (MoMo Sweden http://www.mobilemonday.se/) is arranging a meeting a the mobile start up company Squace this Monday June 16 at 5pm. If you are not aware of this but you will be in town, use this opportunity to come and see Squace in action and listen to the CEO Aage Reerslev. Squace is a cool new service that lets you design your stuff as a mobile site, tag info, network with others.
As a part of MoMo meeting, you will also get an opportunity to listen to Rebtel 's CEO, Hjalmar Winbladhand their interesting mobile international calling by replacing (depending on your country location) the international phone number with a local number.
I also want to point out, please feel free to contact me for a discussion about your company needs. Contact me, see http://www.lidforss.com/ for details.
PS. Also, remember to register for this MoMo event, space is limited!
Saturday, April 12, 2008
Start Me Up or Not? Notes from a Garage Technology Ventures event

· Garage
· Low capital requirements
1) Day job (contract or employment)
1) Product features
1) Work nights & weekends
1) Rifleshot selling
1) Press releases
1) Core: Product development, Sales, Customer support
Sunday, April 06, 2008
More on networking sites, Kaneva, Twinity, Spoke, Jigsaw,..
Kaneva a US based company in Atlanta where you can design your own world and mix it with facts and real people you network with. Try it out here. A German based counterpart exaple is Twinity which is in private beta right now by the Berlin based company, Metaversum.
I have only tried Kaneva so far, unfortunately, their business model seems to be based right away on paying for building up our virtual world.
AlwasOn Network is among other things a networking service. AO is mainly known in Silicon Valley for their extensive coverage of start-up companies, inventions, new technologies, Venture Capital coverage (including arranging briefings, conferences and seminars). Bigger events are often done jointly or sponsored by KPMG. Take a look at my profile and try out the services and good access to information and personal contacts you get from AO.
Spoke has transformed itself from being just another networking site into a serious business database resource of 40M+ business contacts. You can easily search (though site response is slow sometimes) for all levels of business people. After renewed use of Spoke recently, they can be viewed as a premium version of Jigsaw (more about Jigsaw later in this post). This service though comes at a premium price, $50/month for an invidual user. Well worth the price if you are a serious corporate marketing user.
SiliconIndia is a relatively new networking and information site in India that is still in beta and allows free access to all members. Good portal to access the booming Indian/Asian continent. Worth keeping an eye on.
WirelessFactors is a niche networking site mainly addressing wireless professionals. The site is still small though but with useful info for wireless.
Jigsaw is a more open (free option in addition to premium services) business contact service than Spoke. Jigsaw works like a tradingpost for business cards. Good contact database, though limited to about half a dozen countries, you can e.g. only access or trade contacts in UK for the EU countries. Jigsaw also gives you free access to Anagram, (register at Jigsaw and dowload from Jigsaw) a useful software tool for easy drag and drop of contact information into Jigsaw.
Staffingforce is an interesting networking site entirely focused on recruiting networks. Read before you do something about this site, George Vasu's blog, there you will get all you need to know before registering. See, http://vasutown.blogspot.com/ A very interesting approach to business building and social networking.
This is the networking update for now.
Happy reading,/Thomas
Sunday, March 30, 2008
Review and opinions about business and social networking sites

Social networking services has become the latest hot thing to have and participate within the last couple of years.
Here's a list of sites and services I have used the last 2-4 years with mixed results.
The first site I started using was LinkedIn. LinkedIn started as a networking site where you could only become a member by being invited by somebody already a member. LinkedIn started growing quickly in 2004, becoming one thing on the net you had to be a member of. LinkedIn has evolved, adding more web 2.0 type services, become open and has more than 17M users.
LinkedIn is based on the concept of how many degrees away you are from a person. People you are connected with are your 1st degree of contacts. You can get introduced to others through your network or become a premium subscriber and (depending on your subscription level) get access directly to people not in your network. LinkedIn also allows you to create groups and join groups others create. LinkedIn has a job search and listing service for those of you looking for a new job. Many listings are also unique.
LinkedIn has some restrictions by default, no blind mass introductions using find colleagues or mass introductions resulting in a high percentage of refusals. You are also allowed max 3000 invitations to be sent out. After that you have to ask for more, 300-500 at a time.
Check it out if you are not a user, http://www.lidforss.com/in/tlidforss (my public profile) and send me an invitation.
This was a service started by university students to keep in touch with friends. Facebook is a lot more of a social networking site than LinkedIn. Facebook also publishes an application developer API allowing 3rd party applications to work as plug-ins on Facebook. This has resulted in scores of applications available for almost any service. This is both good and bad, you have to be careful about not accepting too many applications, if you do, you will get bombarded with messages and notification requests. The good thing, YOU CAN LEAVE and REMOVE your appllicatios. The same goes for groups. Facebook is a good site when you want to experiment and try new services. Facebook has a restriction for max 5000 users.
Facebook has nowadays more than 60M users.
Connect with me and send a friend request to tlidforss at yahoo.com and check out my profile;
http://www.facebook.com/people/Thomas_Lidforss/511158599
Ecademy
Ecademy is a boutique style UK based site that has worked as an "exclusive club". Ecademy is the oldest networking site, celebrating its 10th year of operation now. Ecademy has a lot of quality contacts, with clubs, local (geograpically speaking) clubs, news, blogs, marketplace. Ecademy is very interntional, the only restriction being English language only on the site. For people who are used to US based sites, I can recommend Ecademy as an excellent English speaking alternative. Try it out, you have nothing to loose, view my profile to see what kind of infomation Ecademy provides;
Ecademy has 300K+ users.
http://www.ecademy.com/account.php?id=60379&xref=60379
Plaxo (Pulse)
Plaxo is for most people known as the MS Outlook contact and address book synchrinization service. Plaxo started a very web 2.0 developed service more than one year ago, allowing networking, with RSS feeds, groups and sharing of info. Plaxo Pulse has a very simple and easy to use interface. Unfortunately, Plaxo only allows 1000 connections, then you get a stupid message, you have more than 1000 connections, please delete some so you can connect!!!
So, my question is how do I know which connection to delete just so I can accept a new one? Right now I have probably about 100+ connection request I cannot even reply to. Another restriction is also, max 10k contacts in your address book, after that synchronization stops and Plaxo effectively quits working, so I have not used it a lot lately, even though I still like their services.
Plaxo has 10M+ users.
Spock
Spock is a relatively new site. Spock has based their services on the concept of "tags". You build up a list of tags for yourself and people you connect with. Your connections can also add tags on your profile. Spock has a fast and easy to use userinterface. Try it out; see Spock profile info:
www.spock.com/Thomas-Lidforss-Ik2sF1EW
Spoke
Spoke is a US site that very much looks like the European Viadeo and Xing. I have not used Spoke that much but they have more than 30M users.
See http://center.spoke.com/profiles/ThomasLidforss to view profile data information.
Ryze
Ryze is another US site that has been around the last 5 years. I have not used it very much but if you would like to view type of information in a profile, see
http://www.ryze.com/go/mpnow1MySpace
Myspace is the world no. 1 site for social networking. Unfortunately you can eaily get too much junk request and info. Very social site though. I use mainly because of relatives of mine.
Myspace has more than 230M users.
See, http://www.myspace.com/tlidforss for profile data sample.
Xing started using the name OpenBC and changed to Xing. Xing is a German company but with a very interntional approach allowing you to have and choose between different languages. I personally like Xing, very good search functions, matching functions for your haves and wants in your profile. Suggestions on people and business opportunities you should look up based on your profile. Xing is also as a premium user cheaper than most sites, about 6 Euro/month.
See, http://www.xing.com/go/invite/3233530.693c4a for profile data sample.
Viadeo
Viadeo is a French based company to some extent like Xing. Very international with multiple languages and profile languages.
See, http://www.viadeo.com/en/profile/thomas.lidforss for profile data sample.
Doostang
Doostang is a career and job oriented US site where you have to get invited to become a user. See http://www.doostang.com/ for a look.
Naymz
Naymz is a relatively new site building up your network based on a "trust" concept. Once you reach trust level 9, you get power features search wise and Google submissios. One good thing, Naymz sponsor links on Google and cross references your blog, homesite and linkedin profile page which improves your visibility on Google.
See, http://thomas.lidforss.name/ or search directory using
www.naymz.com/directory/thomas+lidforss
GoBigNetwork
GoBigNetwork - This is a network focusing on networking among business people interested in growing their businesses, start one or work for one, little activity though, don't really knowif a lot of people are using this site see, www.gobignetwork.com/profiles/Thomas-Lidforss.aspx
CollectiveX
CollectiveX - semi-active user, this is a site where all sites are open for open networkers. CollectiveX allows you to create or join groups.See, http://www.collectivex.com/
TheMetaNetwork
TheMetaNetwork - this is a site organized by Christian Mayaud in the New York area. Christian is number 2 in the world on LinkedIn, got mad at LinkedIn restrictions and started his own networking site; http://www.themetanetwork.com/
You can register, join the LinkedIn group LIONS and update your "The Lions' Lair" status. You will be listed on the LION's excelfile list over members and your willingness to be more or
less a fully open networker. This is one of the most used services from TheMetaNetwork site.
Ning
Ning - This is the site where you can so far for free create your own networking site, open or closed depending on what you want to do including creating groups for your networking site. I
am an active user in a couple of ning sites just to experiement and see if I would like to create my own site with this service. See one example,
http://pmbcom.ning.com/profile/ThomasLidforss
Konnects
Konnects is a new site with an intersting concept for matching leads based on your profile, creating and managing groups and communities.
See, http://www.konnects.com/profile/mpnow1
ZoomInfo
ZoomInfo is a reverse personal and business networking site. ZoomInfo builds your profile based on public internet site information, you can claim your profile by updating or correcting the information Zoominfo has put together.
See, www.zoominfo.com/people/Lidforss_Thomas_200383525.aspx
Biztribe
Biztribe is like a European version of Ryze with networking and job information. I have not used it very much so I have for the time being no further comments.
Jobster
Jobster is a career oriented website like Doostang but open. You get pretty good matches (based on skills matching and skills keywords you choose)for your profile plus you can network with others.
See, http://www.jobster.com/people/tlidforss
Friendster
Friendster is a mix of Myspace and Facebook, have not played with it much and I am no longer a user.
I will add a new post and come back with comments about SiliconIndia, WirelessFactors, PartnerUp and HireAbility and Vasutown (both for people who actively network for recruiter job purposes).
regards,
/Thomas
Saturday, March 29, 2008
Meet Jay Conrad Levinson at the May Marketing Event in the Nice, France area

I am delighted to announce tickets for: "The Most Prestigious Marketing Event of 2008" with Jay Conrad Levinson" on the French Riviera are on sale!
Jay Conrad Levinson's speaking presentation, "The Miracle and Innovation of Guerrilla Marketing", will run for two hours; you will have a chance to interact with Jay during the weekend and ask him questions that matter the most to your business
You will get the following Bonuses with your registration:
http://www.lidforss.com
PPS: Testimonials for Jay Conrad Levinson
Thursday, March 20, 2008
Sweden Networking Group "Meet and Greet" Mixer
Meet me at the first "meet and greet" mixer organized by the LinkedIn group, Sweden Networking Group on April 10, 18.00-20.30 (6-8.30 pm) at Spegelmatsalen, Berns Salonger (one floor up from the main bar). The address is; Berns Salonger, Berzeli Park, SE-103 25 Stockholm, Sweden RSVP needed, contact Lisa Sculati for information about this LinkedIn group and activities around it.
See http://www.linkedin.com/in/lisasculati or lisa.sculati at yahoo.com
Contact me, Thomas Lidforss to setup an appointment +4673-701-3465
Location and Berns Salonger Information:
Wednesday, March 19, 2008
Turbo 3G vs. Wireless Internet Anywhere in USA

Thursday, March 13, 2008
US-EU-ME/Asia Business Opportunities

With the event of booming economies in South Eastern Asia and the new EU countries in Eastern Europe, I have started on a journey to work out of Europe to promote a "Virtual Silicon Valley Worlds" business concept.
There are many "Silicon Valley like" areas in the world nowdays. The existence of internet technology support, using voice/video communications in addition to business and social networking, sharing of information, creating joint business projects is getting easier and easier.
Interested parties, please contact me at http://www.lidforss.com/
Ecademy is one example of a well established business organization within EU. Ecademy celebrates its 10th year of operations. I encourage you to join me on Ecademy. Click on picture/link below to find out more.
http://www.ecademy.com/?xref=60379There are also a number of interesting business clubs operating on Ecademy. Two examples are Scandinavian Vikings Business and Social Club and Global Capital Access Club. You can join any club once you are a member of Ecademy. I also encourage you to consider signing up for PowerNetworker membership if you like what you see. It is well worth it.
Regards, Thomas
